When managing your finances, one of the most common questions is whether you should focus on saving or investing.
While both are important, they serve different purposes within a financial plan. Understanding how each works and when to prioritise them can help you build a more balanced and structured approach to managing your money.
What are Savings?
Saving involves setting money aside in a secure and easily accessible account, such as a deposit or savings account.
The primary purpose of saving is not to generate significant returns, but to ensure that funds are available when needed.
Savings are typically used for:
- Emergency expenses
- Short-term financial goals
- Unexpected costs
Having an adequate level of savings in place can provide financial security and reduce the need to rely on borrowing in the event of unforeseen circumstances.
What is Investing?

Investing focuses on growing your money over the longer term.
This involves placing funds into assets such as investment funds, equities, or pension products, with the aim of achieving a return over time.
Unlike savings, investments are subject to market fluctuations, meaning their value can rise or fall. As a result, they are generally more suitable for longer-term financial planning.
Investing is commonly used for:
- Building long-term wealth
- Retirement planning
- Achieving future financial objectives
Understanding the Key Difference
The main distinction between saving and investing lies in their purpose and level of risk.
Saving typically provides:
- Stability
- Easy access to funds
- Short-term financial security
Investing, on the other hand, involves:
- Potential for growth
- A longer time horizon
- Exposure to market risk
Both play an important role, but they should be approached differently within a financial plan.
Which Should You Prioritise First?
For most individuals, establishing a level of savings should come before investing.
Having a financial buffer in place allows you to manage unexpected expenses without disrupting longer-term plans.
Without this foundation, there is a risk that you may need to access investments at short notice, potentially at a time when market conditions are unfavourable.
Creating a Balanced Financial Approach
Once a suitable level of savings has been established, investing can then be considered as part of a broader financial strategy.
A balanced approach often includes:
- Savings to provide short-term security
- Investments to support long-term growth
The appropriate balance will depend on your personal circumstances, financial goals, and attitude to risk.
Saving provides financial security in the present, while investing supports future growth.
The key is understanding how and when to use each effectively.
A Structured Approach to Financial Planning
Understanding the role of both saving and investing can make financial decision-making more straightforward.
Rather than viewing them as competing priorities, they should be seen as complementary elements of a well-structured financial plan.
At Oaktree Financial Services, we work with individuals to create tailored financial strategies that support both immediate needs and long-term objectives.
Adrian Godwin is a Senior Financial Consultant and the co-founder and managing director of Oaktree Financial Services. With a background in accounting and tax advising, Adrian specialises in estate planning and wealth management.Adrian offers clients reassurance through best practice solutions. His unique skill set and qualifications enable clients to develop comprehensive life plans that align with their goals.